End-to-End Research Intelligence

Research Excellence Meets Practical Execution

Academic precision without academic timelines. Technical depth with exceptional clarity.

Comprehensive research and analytics solutions spanning experimental design, data infrastructure, advanced modeling, and strategic insights. Serving organizations that demand both methodological rigor and measurable business impact.

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Core Services

End-to-end solutions across the analytics lifecycle

Research Design Icon

Research Design & Statistical Consulting

Academic rigor for high-stakes decisions

  • Experimental design & methodology
  • Power analysis & sample size planning
  • Advanced statistical modeling
  • Grant writing support
  • Publication assistance
Marketing Analytics Icon

Marketing Analytics & Attribution

Strategic insights that optimize investment

  • Marketing Mix Modeling (MMM)
  • Multi-touch attribution
  • Customer segmentation & LTV
  • A/B testing frameworks
  • Campaign ROI analysis
Data Infrastructure Icon

Data Infrastructure & Engineering

Build the foundation for sustainable analytics

  • Cloud architecture (AWS)
  • ETL pipeline development
  • Database design & optimization
  • Dashboard & BI implementation
  • Real-time analytics systems
Machine Learning Icon

Machine Learning & Predictive Analytics

Advanced modeling for competitive advantage

  • Custom ML model development
  • Natural Language Processing
  • Predictive modeling (churn, LTV)
  • Deep learning applications
  • Model deployment & monitoring
John L. Adams, PhD

John L. Adams, PhD

Data Scientist & Researcher

PhD trained data scientist with 10+ years delivering end to end research and analytics solutions across healthcare, financial services, and marketing.

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Ready to transform your data challenges into strategic advantages? Whether you need research consulting, data infrastructure guidance, or a trusted analytics partner, let's discuss how Criterion Insights can deliver measurable impact.

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